With another year over, it’s time once again for the Social Media Awards—when we examine the bigger picture and analyze social media data throughout 2019.  These are the most successful Startups in Germany over the span of 12 months.

To determine the most successful startups as well as the year’s top posts, we consider all categories including articles, pictures and videos. Total interactions are measured across the platforms of Instagram, Facebook, YouTube and Twitter.

Let’s take a look.

2019’s most successful Startups in Germany:

German Startups Ranking

Travador narrowly surpasses Ecosia as the leading German Startup in 2019, pulling in a total of more than 2.6 million interactions on social media. Ecosia takes a close 2nd with over 2.5 million total interactions, followed by GLOSSYBOX who achieved approximately 1.2 million total interactions in 3rd place.

#1: Travador

Travador.com has over 677 thousand fans on Facebook and 139 thousand followers on Instagram. The latter is their most efficient social media platform, with more than 1.9 million Instagram interactions gained in 2019.

#2: Ecosia

Ecosia has a total of more than 1 million Facebook fans, 385 thousand followers on Instagram, 76.3 thousand Twitter followers, and 92.5 thousand subscribers on YouTube. Instagram is their main social platform, earning over 1.3 million IG interactions compared to their next-best platform: Facebook – 811.299.


A total of nearly 1.2 million Facebook fans follow GLOSSYBOX, as well as 231 thousand Instagram followers, more than 8.400 Twitter followers and 5.72 thousand YouTube subscribers. Instagram is their most successful social media platform, as the startup pulled in more than 931 thousand IG interactions in 2019.

Most successful
article of the year:

The top article of German Startups was this one posted by Blacklane.

Most successful picture of the year:

The top picture of 2019 was this one posted by Ecosia.

Most successful video of the year:

The top video of the year was this one also posted by Ecosia.

We hope that with the Social Media Awards 2019, we’re able to give you a social media overview of Startups in Germany, across all major social platforms.

Curious about the detailed composition of the interactions? Contact us at marketing@storyclash.com and we’ll give you more insights!

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